Weezio gaming terminals for Orange and OPPO

The Weezio teams are organizing a field activation with Orange and OPPO. On this occasion, exceptional prizes, tickets for Roland Garros as well as OPPO phones are up for grabs.

The target

General public

RGPD

100% compliant

Broadcast period

Avril

An innovative marketing solution!

The French telecommunications company and the multinational smartphone brand are joining forces and calling on expertise to implement an innovative marketing solution.

Our client's goals

• Activate the point of sale with an interactive animation;
• Collect customer data in real time;
• Promote the brand during the Roland Garros tournament;
• Create a link with the target.

A response with a thoughtful customer journey

To meet our client's objectives, our teams propose to deploy 10 interactive terminals in France as well as an online game available directly on the Orange website.

The terminals are personalized with the colors of the Roland Garros event. They make it possible to collect lead and qualified data.

Our solution brings together several mechanisms, including:

• A form for collecting data;
• Personality test mechanics;
• A photo shoot that allows you to immortalize the moment

Thanks to the contact form, the customer will be able to receive his photo and OPPO promotions in the colors of the partnership.

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